San Diego Recycle Infographic Redesign
Vector Illustration, 2019
Conceptual redesign of the city of San Diego’s recycling infographic.
San Diego’s current recycling infographic lacked representation of the beautiful West Coast city’s character and personality. In addition, the hierarchy of information was clustered making it challenging to clearly and concisely communicate important information when recycling specific items.
Research was done by visiting the official website of San Diego as well as its landmarks.
Objective: Redesign the infographic so important information is clear, concise to improve readability.
Tools Used: Adobe Illustrator
Skills Used: Info hierarchy, layout composition, typography, and iconography
My redesign comprised of minimizing the clutter of images so readers can easily identify specific recycling instructions. Instead of using multi-colored images that cover a limited amount of information as to what items should be recycled, I opted to use recycling icons to identify objects. This also helped in creating a cohesive brand identity.